What does Mathira do for feminism?
She looks drugged. She shrieks. She has freak appeal. She fascinates people; she pouts; she gyrates; often she acts as if she were in a private sexy moment at a night club enjoying a dull buzz rather than under the scrutinizing eyes of thousands. She has fans who adore her, people who hate her; housewives who feel angry and resentful at her freely displaying leg, working women who perceive her as vulgar after a hard earned day, not insignificantly a large group of people who lust after her every antic, and perhaps most redeeming, young girls who say they want to be like her. She woos them with her muahs-muahs and her kisses, loosens them up with her gujji gujjis, showers them with affectionate talk and somehow despite the multiple layers of distance she seems as if she were speaking to them alone. Such is the power of her Oprah-esque personality, and this remote intimacy is the basis of her mass appeal. Then, callers emboldened by her accessibility cross the line over to offensive behavior. One audaciously suggested she move her hair back so he could better view her left boob. One said he wanted to fondle her. The incidents are endless.
Could she be so trusting so as to not anticipate indecency from callers? Perhaps she is not. Regardless, she has the calmness of spirit and clarity of mind to promptly chastise them and dismiss them as "frustrated Pakistanis"-- not angrily, but firmly and sweetly. Her detractors say if she is going to dress and act that way then she better be prepared for such comments. From the ghost of feminism past, yet still applicable, this is a misogynist rape myth. Sexy dress and actions do not (and should not) signify that a woman is asking for it. This is blaming the victim, the socially less powerful person for the violence they suffer, and absolving harassers and rapists of all responsibility.
This is analogous to the public humiliating by Maulana Mufti and a talk show host of Veena Malik for her candid moments with Ashmit Patel on the Indian reality Show, "Bigg Boss" - a virtual flogging of sorts for public consumption - which she brought upon herself, according to the rape myth, because she acted like a slut.
This is analogous to the public humiliating by Maulana Mufti and a talk show host of Veena Malik for her candid moments with Ashmit Patel on the Indian reality Show, "Bigg Boss" - a virtual flogging of sorts for public consumption - which she brought upon herself, according to the rape myth, because she acted like a slut.
Herein lies Mathira's case for feminism, (and for that matter, Veena's). They are what third wave feminists would call "feminist sluts." Their feminism is contradictory and ambiguous - yet it is a positive as contradictions allows us to grow, struggle, and acquire new methods of self determination.
Mathira does not oppose the Hudood laws; she does not speak against domestic violence; she does not discuss the plight of home based women workers or harassment at work; she is not raising women's issues in any systematic or conventional fashion. She simply projects that she be allowed to be, and by extension all young women be allowed to be modern, free to dress, free to speak, free to move, free to assert their sexuality, free to be silly, slutty, doped out, free to reject social constraints, ignore unsaid impositions on self expression such as laughing in public, and talking loudly -- and not be judged -- not be fed rape myths or scolded.
But Mathira's feminist slutting becomes more contradictory and paradoxical when you view it within the larger context of a patriarchal, capitalist economy and its hyper consumerists mindset. Women who want to be like them will want to consume make-up, plastic surgery, designer labels and hand bags.
Moreover, Mathira works in an industry where there are, probably, dozens of incidents of female sexual harassment; she works for a capitalist structure that cashes in on her sexual appeal and allows space for her personal enrichment, but where most women will remain working at the lowest wages, and doing double days. So what is Mathira makes her way groggily to a celebrity after party? Her sisters are still neck deep in poverty.
Her act is ultimately a commodity; reality shows, in particular, feed on the uncensored, personal moments of real women for ratings. The quest for ratings in Mathira's case is, insidiously, that she is open and sexual in a society that is obsessed that women not be publicly demonstrative. Moreover, in those awkward moments of dealing with indecent callers, viewers are privy to that intensely naked moment of mutual (and multiple) realization that something very bad has been said - something that represents society's dilemma about sexuality and violence, and that she must now respond. She can do so in three ways: with shame affirming that she is vulnerable, with old fashioned feminist rage, or with a controlled sense of indignation and humor. She (consciously?) chooses the third. Thus the immense amount of guilty pleasure in watching her is liberating, masturbatory, and for some perplexing and infuriating. Either ways - she riles up peoples' emotions and emotions make money.
So be the case with Veena: A Pakistani on a reality show in a country where Shiv Sena inspired thinking warns Hindu women of the rapist (colonizing) tendencies of Muslim men. Her image is that of a happy go lucky, bubbly woman who cuddles up with a Hindu man (who appropriately appears non committal). She thus vindicates Hindutva fears. And on her return to Pakistan, in a political tussle for ownership of her body, a Pakistani maulana tells her she has brought shame to Muslims.
Veena gallantly shut up the maulvi and reduced him to whimpers. This is Veena's feminism. "Let me be. Men should lower their gaze and focus on more pressing issues like maulvis who molest their students. I maybe slutting, but I am (arguably) within the parameters of Hadith, and on moral high ground as the sole bread winner in a family of five."
http://www.youtube.com/watch?v=U9Zd0KJsxVI&NR=1
But regardless, there is a ratings rat race - and her being Pakistani, Muslim, curiously vain, simple, manipulative, often crisp in her Urdu, naturally pretty, and in some scenes botoxed and puffy -- how much are profit focused channels marketing Veena for sinister reasons only their in-house psychologists understand? And in turn, Pakistani viewers then drooling during her feisty exchange with the mufti (in the backdrop of blasphemy activism and murder by right wingers) - as Kamran Shahid the talk show host is permitted to (pornographically) gang up against her.
Yet no one will argue that, despite their sexualities being employed for profits in a generally exploitative system, Veena or Mathira are acting out of coercion, desperation, or oppression.. They are making conscious decisions and are negotiating their lives on their own terms. Perhaps, Mathira does not need what Cafe Pyala paternalistically suggests -- a time lapse protection from lewd callers. She knows her power lies in her making money for the channel, and these twisted exchanges are climactic, even if she is momentarily hassled by them.
http://cafepyala.blogspot.com/2010/07/why-time-delay-on-live-calls-is-good.html
Finally, this is my problem.
There are feminists who argue that pornography is not always oppressive, but maybe a mechanism for women to explore their sexuality Yet that argument does not account for how the pornographic industry (and media in this example) is ultimately socially and economically exploitative for women. Individual women may be making conscious and free decisions within the industry, and that's fine. Kudos to them for making radical interventions.
But that does not alter oppressive systems - not with women's ownership of channels either.
Bottomline: If lipstick and slut talk liberates you, brilliant! You've come a long way, baby. But that does not eliminate the need to change economic systems from within and dismantle patriarchy.
But Mathira's feminist slutting becomes more contradictory and paradoxical when you view it within the larger context of a patriarchal, capitalist economy and its hyper consumerists mindset. Women who want to be like them will want to consume make-up, plastic surgery, designer labels and hand bags.
Moreover, Mathira works in an industry where there are, probably, dozens of incidents of female sexual harassment; she works for a capitalist structure that cashes in on her sexual appeal and allows space for her personal enrichment, but where most women will remain working at the lowest wages, and doing double days. So what is Mathira makes her way groggily to a celebrity after party? Her sisters are still neck deep in poverty.
Her act is ultimately a commodity; reality shows, in particular, feed on the uncensored, personal moments of real women for ratings. The quest for ratings in Mathira's case is, insidiously, that she is open and sexual in a society that is obsessed that women not be publicly demonstrative. Moreover, in those awkward moments of dealing with indecent callers, viewers are privy to that intensely naked moment of mutual (and multiple) realization that something very bad has been said - something that represents society's dilemma about sexuality and violence, and that she must now respond. She can do so in three ways: with shame affirming that she is vulnerable, with old fashioned feminist rage, or with a controlled sense of indignation and humor. She (consciously?) chooses the third. Thus the immense amount of guilty pleasure in watching her is liberating, masturbatory, and for some perplexing and infuriating. Either ways - she riles up peoples' emotions and emotions make money.
So be the case with Veena: A Pakistani on a reality show in a country where Shiv Sena inspired thinking warns Hindu women of the rapist (colonizing) tendencies of Muslim men. Her image is that of a happy go lucky, bubbly woman who cuddles up with a Hindu man (who appropriately appears non committal). She thus vindicates Hindutva fears. And on her return to Pakistan, in a political tussle for ownership of her body, a Pakistani maulana tells her she has brought shame to Muslims.
Veena gallantly shut up the maulvi and reduced him to whimpers. This is Veena's feminism. "Let me be. Men should lower their gaze and focus on more pressing issues like maulvis who molest their students. I maybe slutting, but I am (arguably) within the parameters of Hadith, and on moral high ground as the sole bread winner in a family of five."
http://www.youtube.com/watch?v=U9Zd0KJsxVI&NR=1
But regardless, there is a ratings rat race - and her being Pakistani, Muslim, curiously vain, simple, manipulative, often crisp in her Urdu, naturally pretty, and in some scenes botoxed and puffy -- how much are profit focused channels marketing Veena for sinister reasons only their in-house psychologists understand? And in turn, Pakistani viewers then drooling during her feisty exchange with the mufti (in the backdrop of blasphemy activism and murder by right wingers) - as Kamran Shahid the talk show host is permitted to (pornographically) gang up against her.
Yet no one will argue that, despite their sexualities being employed for profits in a generally exploitative system, Veena or Mathira are acting out of coercion, desperation, or oppression.. They are making conscious decisions and are negotiating their lives on their own terms. Perhaps, Mathira does not need what Cafe Pyala paternalistically suggests -- a time lapse protection from lewd callers. She knows her power lies in her making money for the channel, and these twisted exchanges are climactic, even if she is momentarily hassled by them.
http://cafepyala.blogspot.com/2010/07/why-time-delay-on-live-calls-is-good.html
Finally, this is my problem.
There are feminists who argue that pornography is not always oppressive, but maybe a mechanism for women to explore their sexuality Yet that argument does not account for how the pornographic industry (and media in this example) is ultimately socially and economically exploitative for women. Individual women may be making conscious and free decisions within the industry, and that's fine. Kudos to them for making radical interventions.
But that does not alter oppressive systems - not with women's ownership of channels either.
Bottomline: If lipstick and slut talk liberates you, brilliant! You've come a long way, baby. But that does not eliminate the need to change economic systems from within and dismantle patriarchy.
7 comments:
I agree -- with your last three paragraphs in particular. But perhaps these women aren't ABOUT larger systemic changes; maybe their discourse, and the discourse that surrounds them, is about individual liberation. And in that, they're fighting -- and to an extent, succeeding. At least as much as one can in a society as mired in contradictions and misogyny as ours.
Veena is new hero(ine) for the tweeting and fbing liberal class and nothing more. Pakistani cyberspace is full of obnoxious liberals owning any thing that talk about personal freedom, confront mullah on the face and then move on. In all this we forget that KESC made 4000 people redundant in the middle of the night. Yes, having a job is not a personal freedom and hence we dont need to tweet or fb about it.
I am posting some of the comments on this essay from FB, as these are pertinent to the discussion.
ML
Loved it.
Except that I don't think Mathira is slutty, but she just looks like one if it is all looked at relatively. I think her gujjis gujjis are cause for alarm much more than the way she dresses. Somehow, I can sense that she is starving for affection, and all the mwah mwahs that she does, coupled with the aforementioned gujjis and the intimate manner in which she interacts with her viewers just makes her feel...loved. All she needs is a good, long hug and a good friend who'd tuck her into bed at night and make her coffee in the morning to help her with the hangover from last night.
JL
First time I don't agree. I don't think society is ready for these type of women. And who is anyone to judge them for what they choose to be? They are not poster girls for the 'modern pakistan' or 'liberal islam'. They never said we represent a certain type. They just are. And why shouldn't they be if they wish. Way back in the early nineties, Madonna said " you don't like what i do, then I have a very very simple solution....Don't watch". And what's downright slap me in the ass ironic is with the thousand and one ailments and problems we face everyday on so many different levels, we choose to pinpoint ppl we actually secretly either want to be like or want to know.
Sorry :)
FN
What interests me is the idea that an individual can be seperated from the society. We are parts of a whole - we make the whole! What will become of the society will depend on each of our actions. What Veena, and Mathira choose to do, cannot be isolated.
Just how far we should blame them for it and how we condemn them is
of concern too. Maybe we have to look deeper and find out where in the society the illness, the need to publicize and use sexuality as a consumer product, arises. I see women as more than just bodies - oops!
ZM
i dont know how liberated mathira could possibly feel in being the star of a show that's basic concept is to give men jerkoff material in their living rooms late at night after their wives and kids have gone to sleep. maybe i'd believe it if i saw her navigating her own sexuality on her own terms but i dont see that at all, its all scripted. she performs a very patriarchal concept of female sexuality.
i think the moments when she gets lewd phonecalls are especially upsetting not only because of the content of the phonecalls but also because she is being set up for that - because the producers and viewers of the show live for those moments - those moments are why the show exists.
every once in a while we see her really upset (and on-point) in her responses to harassing phone calls and i think those are the only moments when mathira shows some agency but those moments are short, few and far between, and just as frustrating as when you show your middle finger to the guy staring at you on the street and he smiles in response.
and then theres the whole 'tease' thing that she performs which i think is so deeply entrenched in rape culture but that would be another couple paragraphs
so yeah i dont know if i could see her as liberated or liberating in any way. that show just makes me very sad. :(
End of the day its all about the ratings, cash cows if you will.
I've suffered through part of Mathiras show and I honestly can't understand her and find her vaguely annoying, probably because I think she sounds a like a bee. regardless, I'm all in favor of emancipated women, the feminist sluts if you will, they aren't mainstream, they are outliers and that is probably what fascinates us. And perhaps anger those who fear that their daughters or sons might be influenced by them, when they ought to be slightly more worried that their kids are influenced by the likes of the extremist maulanas, who do actual harm. Veena I felt was spot on with her assessment. Fuck off and let me be and don't call me you sister while you check me out. Straight up respect.
In terms of changing the economic parameters, I get it, but the question is how?
btw, awesome blog, went through chunks of it.
Girls everywhere and all you emasculated “men” who are trying so hard to be politically correct at the expense of your masculinity, listen up.
Men and women are equals. This does not mean that they are equal in every single thing they do. For example, men are, on average, physically stronger than women. It is much easier for a semi attractive (even a 6/10) woman to go out and get laid. The same cannot be said about men. Men have to work at it, have some skill (game) and thereby get a woman to sleep with them. It is a LOT harder for an equally attractive man to get women than it is the other way around. This is one of reasons behind why we, as a society, naturally celebrate men who are successful in bedding multiple women; while at the same time shame women who bed multiple men.
Let us briefly visit the topic of virginity from both perspectives. Virginity in a man is not a desirable state or label when it comes to an attribute that the opposite sex wants. This is because he has obviously not been preselected by other women. However, female virginity is not looked at negatively in the least by men. If she looks decent, no man cares if the girl is a virgin or not. In fact, a female virgin is often wanted more.
Now don’t get me wrong, men LOVE sluts. We will never turn down an opportunity to sleep with a good looking slut. Partly because she’s good in bed, partly because it’s sex. But any decently intelligent, self-respecting man will know that it is a terrible idea to emotionally involve himself (i.e. date) a slutty girl. That would be a very dumb move. Why would any man want to get emotionally involved with a girl who’s had 15+ sexual partners? We would just be setting ourselves up for failure. There are many nice worthy girls out there who don’t have daddy issues and haven’t slept with an entire fraternity house. But, by all means, fvck the brains out of sluts in the meanwhile.
Most guys can detect when a girl is a slut by the first few dates and by what he hears about the girl from other people and from the girl herlself. We put this information together and figure out if she is dating material or not. If not, I like most guys, will still go in for the prize but have no intention of following through with dating the dirty little tart.
To put it simply, a lock that can be opened by many keys is a useless lock and of little worth. But a key that can open many locks is a master key and is valuable.
Women complain about how unfair it is that men are called studs when they sleep around, yet women get called sluts for the exact same behavior. It’s actually not a double standard though, because both scenarios are pretty different in terms of circumstances and consequences. I can think of at least four crucial differences:
First, sleeping around is easier for women. Regardless of how you feel about promiscuity, we can all agree that a guy who manages to rack up a lot of sexual partners has to have some skills. It’s challenging for men to rack up partners, even for men with low standards. A man needs social intelligence, interpersonal skills, persistence, thick skin, and plain old dumb luck. For women, though, a vagina and a pulse is often enough. Whenever an accomplishment requires absolutely no challenge, no one respects it. It’s just viewed as a lack of self-discipline. People respect those who accomplish challenging feats, while they consider those who overindulge in easily obtained feats as weak, untrustworthy or flawed.
Second, women have potential to do more harm by sleeping around than men do. Say a man sleeps around with a bunch of different women. He’s definitely doing harm to these women if he pretends to be monogamous while sleeping around. He may cause them emotional pain by his promiscuity. He may cause unwanted pregnancy. He may spread VD. When women sleep around, however, they can cause not only all these same ill effects but one additional crucial ill effect: the risk of unknown parentage.
If one guy sleeps around with five women, each of whom is monogamous to him, and they all get pregnant, it’s a safe bet as to who the father is. If you reverse genders and have one woman who sleeps around with five men who are monogamous to her, and she gets pregnant, the father could be any of the five men. And if one of those men is tricked into raising a baby that isn’t his, he’s investing time, money, estate and property to provide for a child that isn’t carrying his DNA into the next generations, a costly mistake from an evolutionary standpoint.
Our two basic primal drives are to survive and to reproduce, and promiscuous women traditionally make it hard for a man to know for sure whether he is truly reproducing or is secretly raising another man’s child. Men stand a lot more to lose from promiscuous women than the other way around. And it’s no picnic for the child to not know who his real father is either. And it’s a mess for the women carrying on the deception as well. Or just look at any random episode of the Maury show if you don’t believe me.
Since the DNA test and the birth control pill didn’t exist until recently, there were no reliable ways to prevent pregnancy or prove parentage for most of human history. For this reason society developed a vested interest in preventing promiscuity among women, and society accomplished this by creating the slut stigma. And even though the creation of birth control and DNA tests have made this less of a risk than the past, longstanding traditions and customs are not easy for society to break so the slut stigma remains.
Third, men have evolutionary reasons to be programmed to sleep around more. A lot of women roll their eyes when they hear that men are “hard-wired” to sleep around. But from an evolutionary standpoint, it makes total sense. If the two primal drives of humans are to survive and to reproduce, nothing leads to maximum reproduction like one man sleeping with multiple women. If one women sleeps with many men in a nine month period, she can only get pregnant just once. Nine months of rampant promiscuity would give the same result as nine months of highly sexed monogamy: one pregnancy. Now if one man sleeps with many women during a nine month period, you can get many pregnancies during that period. The more women he sleeps with, the more possible pregnancies.
So from an evolutionary standpoint, there are concrete advantages to men being promiscuous compared to women being promiscuous. This doesn’t mean that women have evolved to be strictly monogamous. Women have evolved to be somewhat promiscuous too, something men badly underestimate. However they haven’t evolved to be as rampantly promiscuous as men.
Fourth, promiscuity poses more risk to women than to men. A woman has more to lose from choosing bad sex partners than a man does. She’s the one who gets stuck with going through a pregnancy and taking care of a baby alone if she chooses a deadbeat. For this reason, promiscuous women throughout history have historically been viewed as being a vastly more irresponsible risk takers than promiscuous men, who rightly or wrongly could always run away from the consequences of unwanted pregnancies easier than women could.
These four reasons explain why the longstanding tradition came about of men being rewarded for multiple partners while women get socially punished for similar promiscuity. Of course all this is gradually changing, but we’re up against millenia of evolutionary and cultural conditioning here, so don’t expect any dramatic overnight reversals.
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